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Elder Way well-placed to capitalise on hospitality trends

Monday, April 25th, 2022

Increased customer awareness of sustainability and health and wellbeing are just two things hospitality businesses now need to put at the top of their agenda in 2022, according to The World’s Leading Hospitality University, EHL; and Elder Way is well-placed to capitalise on them.

According to EHL Insights, the trends shaping the global hospitality industry in 2022, include:

  1. Bleisure travelling – Being situated close to the Peak District National Park, Elder Way is ideally located to capitalise on Bleisure – the practice of combining business travel and leisure travel into one trip. For operators looking to attract Bleisure travellers, venues need to offer high speed Wi-Fi, plenty of charging points, comfy seating and good coffee options when looking to create the most comfortable Bleisure experience.
  2. Sustainability – With a plethora of top food and drink producers based in Chesterfield and North Derbyshire, operators at Elder Way have access to locally sourced food and drink that has travelled minimal miles to make it to the plates, glass or cup, like Northern Tea Merchants, Global Brands and R P Davidson Cheese Factor to name just a few.
  3. Staycations – 45% of UK holidaymakers plan to holiday in Britain in 2022. Already three million people visit Chesterfield every year and Chesterfield Borough Council’s new visitor strategy now plans to bring an additional 720,000 visitors per year by 2025 into the town to stay. Already, Elder Way benefits from a fully operational 92-bed Premier Inn hotel and there are plans to build another four-star hotel in the nearby Chesterfield Waterside development.

With eight fully accessible, modern street level units with glazed frontages available now, Elder Way offers the space and location to enable food and drink operators to capitalise on the key trends, in 2022. Each of the units, offers tenants complete flexibility in design and benefit from a readymade evening customer base with the 92-bed Premier Inn hotel located on the upper two floors of the iconic Elder Way building.

Mark Hill, Commercial Property Director at Jomast Developments commented: “We knew it was important to create a space where businesses could have complete flexibility in order to adapt to the ever-changing hospitality industry trends. Things are changing, never more drastically than over the last two years, and it’s a fantastic opportunity for growing businesses and new start-ups to get ahead of the curve.”

Surrounded by offices and retailers, and with the train station within easy walking distance, Elder Way is the ideal location, offering a premium business address for food and drink operators.

Get in touch with our team now to discover what Elder Way can offer your business or contact Jomast Developments on 01642 666936.

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