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HRH The Prince of Wales pays tribute to hospitality sector

Thursday, July 23rd, 2020

After four long months Chesterfield’s hospitality sector has finally started to re-open following the easing of lockdown restrictions.

The 92-bed Premier Inn at Elder Way has also now re-opened its doors and is welcoming guests.

In a special message to the UK’s hospitality sector, HRH the Prince of Wales paid tribute to workers in the sector and also Alison Brittain, CEO of Whitbread which owns the Premier Inn brand.

In his message HRH said: “Hospitality connects people and enables them to create wonderful memories with families and friends, be it over a pint of beer, a special meal with family or an overnight stay to explore new places.

“All these experiences have been dearly missed as normal life has been put on hold.  I know that those at the forefront of hospitality have missed their guests too, so I can only express my warmest appreciation for the resilience and fortitude shown by those in hospitality.”

Watch the message here.

Like many hospitality businesses in the sector, a number of additional hygiene measures have been introduced at Premier Inn, including the introduction of its CleanProtect enhanced hotel hygiene promise. It has also introduced new flexible room rates that will help guests book with confidence in the event their plans may need to change.

Despite Covid-19 restrictions, businesses in Chesterfield’s hospitality sector are feeling positive following their re-opening on Saturday 4 July.

Owner of the 4-star Casa and Peak Edge Hotels in Chesterfield, Steve Perez, praised the ‘team spirit’ of local businesses in the hospitality sector who, he says, “have shared ideas and good practice to ensure the local economy re-opens safely and successfully.”

The sector’s optimism has been further boosted by Chancellor Rishi Sunak’s cut in VAT and Eat Out to Help Out scheme for the hospitality industry which was unveiled in his summer statement.

Destination Chesterfield has published a list of businesses in the town centre that are taking part in the Eat Out to Help Out scheme, including Odyssey Greek Restaurant which is located on Knifesmithgate next to Elder Way. The website can be found here.

The recovery of Chesterfield’s hospitality sector could be boosted further by the town’s proximity to the beautiful Peak District National Park and the forecast staycation boom as more Brits choose to holiday in the UK this year.

Steve Perez added: “All the signs are positive for a staycation boom in the Peak District this summer.”

The predicted staycation boom means that we could see both the Peak District and Chesterfield dominate Instagram this summer. According to research, the Peak District is the third ‘most Instagrammable’ locations in Britain, which Chesterfield is the 32nd most Instagrammed town in the UK.

If you want to be part of Chesterfield’s thriving town centre, get in touch with our team now to discover what Elder Way can offer you.

The iconic Elder Way building has been sympathetically developed into eight fully accessible, modern street level units. With glazed frontages and external seating, available units range in size from 1,420 sq ft to 4,219 sq ft. Each unit can be bespoke and fitted out to your own individual requirements.

For more details about the units and leisure space at Elder Way, please contact Jomast Developments on 01642 666942.

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